One of the things I’ve been thinking about a lot over the past year is why certain interactions with algorithms feel so creepy – not the annoying stuff, like the “you’ve-just-bought-this-thing-so-why-don’t-you-buy-another-one” advertising algos that are all the rage at the moment, but the things that really freak people out. Example (true story): a few years ago, after many months of …
From Abstraction to Action [first of 100 posts in 100 days]
By way of, ahem, encouragement, the lovely Alexandra Deschamps-Sonsino last week challenged/shamed me into writing 100 posts in 100 days. This is 1/100. Fortunately I already had something partly written. It’s occurred to me that a lot of thought, discussion and debate goes into the talks I give (I pretty much never do the same talk twice), and yet I almost …
Arbitrary targets, arbitrary decisions [GIGO is alive and well]
Yesterday I read an article in the New York Times about goal-oriented behaviour and its pros and cons in marathon running and personal finance. It’s a good piece. But this line, toward the end, really grabbed me: “Goals can be useful when they motivate us to perform better, but they’re harmful when focusing on arbitrary targets leads to arbitrary decisions.” Does that seem …
Singularity, Schmingularity
There are those who insist that by 2045 we will have achieved the Singularity: Artificial Intelligence will have surpassed our own. This may be the case, but then again it may not be. In the 1960s there were those who thought they could crack AI in one summer. What’s interesting about the AI debate is… well, a lot. But one …
Enforced Thievery (the zero-sum copyright game)
I have been known to rant about the utter insanity of copyright enforcement/anti-piracy action, but it’s been a while. The past few days have riled me right back up. Between Aaron Swartz’s suicide, the ridiculous new ‘6 strikes’ legislation about to go into effect in the US, and the fact that virtually every music video anyone links to on YouTube …
People are people (and data is data)
[Update: NB: this post only addresses one side of big data – the more commercial one – and doesn’t touch on the enormous wealth of other applications of huge data sets (environmental, medical, etc.). I’ll try to cover those in another post soon.] There’s been an enormous amount of talk across the whole of the business world about Big Data. …
What price success? (a note on corporate ethics)
Last week I spoke at FOM12, and the closing question was a proper BOOM. The questioner asked whether I think it’s inherently wrong for businesses to use personal data to target products, ads and content. I found myself saying, “It comes down to ethics.” It felt a little weird to say that, although I was gratified to see a few …
The hero with a thousand faces (thanks, Joe Campbell)
[I’ve recently been re-reading some of the work of my hero Joseph Campbell, which inspired my talk on Monday at Next Service Design in Berlin, which you can watch here. Below is (more or less) what I talked about…] What is the soundtrack to your life? Even if you don’t have an answer, you understand the question – because every …
The heart of the system
I spend a fair amount of time at events and in meetings where people talk about innovation – theirs and others – and try to uncover new ideas for business and technology. One of the questions that’s asked rather a lot is, “Where do the best ideas come from?” There’s a preconceived notion, it seems, that these things come as …
Me and my (data) shadow
I’ve been on a bit of a speaking tour the past couple of weeks, and I’ve been growing more vested in and impassioned by my current topic every time I talk about it. What I’ve been talking about is how we can become more human, better at being human, using all the richness of data and technology that we are …